Strategy, Systems, ConvertKit Brittney Strategy, Systems, ConvertKit Brittney

Lead Magnets and List Building

More important than even growing a social media platform because, (here's a secret) you don't "own" those followers like you do the email addresses of those who opt-in to your lead magnet and end up on your email list. If you are anything like I was and are feeling a little overwhelmed at the thought of list building— you may have a few really important questions about where to start, what to create for your lead magnet offer, and what to do after someone signs up. Get answers here <3

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Strategy, Personal Brittney Strategy, Personal Brittney

Find Your Business Balance As An Entrepreneur

I remember when I was first inspired to be an entrepreneur. You might be able to relate.

I had just chosen my Evergreen Niche. I couldn’t turn my brain off. I had so many ideas. It was hard to narrow them all down. It was hard to decide where to start. I was still working full time, so any spare minute went to working on this new side hustle. 

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Tutorials, Strategy Brittney Tutorials, Strategy Brittney

How To Write A Strengths-Based About Page

Here’s fun fact about me. I’m obsessed with personality profile assessment tools.


Myers-Briggs
Carl Jung
DISC
Enneagram
Strengths-Finders


Those are just a handful of the more popular organizational assessment tools that startups and companies use to place people where they would best fit the vision and mission of the company. 

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Squarespace, Strategy, Personal Brittney Squarespace, Strategy, Personal Brittney

I Made The Leap From Wordpress to Squarespace

Wordpress is home to millions of users. They claim to welcome 50,000 new sites everyday. EVERYDAY. 

Those are pretty impressive numbers. They impressed me and I built (er, tried to) build a website on the platform. I learned and researched and built and struggled and tore it down to rebuild a-fresh only to grow frustrated that the options I was looking for were always just out of reach. 

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Strategy, Personal Brittney Strategy, Personal Brittney

Strengths-Based Evergreen Niches: What it is, what it isn't and Charlie Brown.

You have probably heard of niches. You know, that sweet spot where passion collides with talent. Or so you were told.  I'd like to take that idea a step further and refine it a bit but first I'd like to tell you a tale to illustrate my point. Choosing between a plain old niche vs a strengths-based evergreen one is a lot like the decision Charlie Brown was faced with in A Charlie Brown Christmas.

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